AarronWalter


I’m the co-founder of Design Better and have spent two decades influencing how the tech industry thinks about design—from building the UX practice at Mailchimp to advising the White House, WHO, and hundreds of companies worldwide.

Design Better

Design Better explores the intersection of design, technology, and the creative process through conversations with inspiring guests across many creative fields.

Mike Schnaidt: Fast Company Creative Director on typography, creative endurance, and designing for the long haul
Latest Episode

Mike Schnaidt: Fast Company Creative Director on typography, creative endurance, and designing for the long haul

We chat with Mike Schnaidt about We chat about the nuts and bolts of typography (utilitarian vs. expressive, food metaphors, Fast Company's per-issue typeface system) to the philosophy underneath it all (design as service, authorship, hospitality). We dig into his book Creative Endurance — 56 rules for sustaining a creative career drawn from athletes, astronauts, and designers — and his counterintuitive take on burnout: the cure isn't rest, it's picking up something creatively different.

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